If your app is the fire, social media is gasoline. Considering the popularity of social platforms and their tendency to viralize the potential content, it is definitely the right strategy to promote your apps on these networks. Here we are with most pertinent social media platforms and mobile app marketing tactics (free and paid) that can shoot up your apps’ downloads amongst targeted users.
A goal without a plan is just a wish. Hence, in your endeavours to transform your app idea into the next big thing, it is prerogative to step ahead with a plan of action.
In a galaxy of million of apps, how would you make your app shine? Definitely, doing the things right is the key, i.e. carrying out the research, following the right methodology, creating an engaging design, and what not. However, that’s not the real essence of a mobile app development cycle.
Splash screen, or very often called as the launch or boot screen is the first screen that is displayed when an application loads. Normally, it comprises of the app logo, sometimes the company name, or very rarely their motto. While splash screens do not offer any practical advantage, they are considered as a source for brand strengthening and start out the app loading process.
“Of those who search, nearly 4 in 10 search only on smartphone in an average day.” suggests a study by Google. As mobile usage increases, companies focus their attention towards making their websites mobile-friendly, ascertaining that an optimal user experience is rendered. Moreover, developers are driven to adopt the latest and most efficient technologies to make mobile web a useful space for users.
Any company that’s into the business of mobile app development is familiar with the constant struggle between speed and quality. Unlike web development, the app development cycles are quite longer. Opportunely, there are a set of resources, which, when utilized smartly can speed up the app development timeline. So, if you are entrepreneur, wanting to escape the long development cycles, these are the hacks to that will surely work out.
Using an app prototyping tool is a common practice amongst UI and UX designers. It lets them take a test-drive of the app design, before the development cycle begins. More than that, it eliminates the designing roadblocks like last-minute tweaks, delayed approvals, and slower feedback cycles. Prototyping a mobile app enable the designers to share real-time wireframe of the screen-designs, ensuring that experimentation, feedback, testing, and approvals can happen on time.
“Pokemon Go is a free-to-play game. It became the fastest game to make over $500 million in revenue. It was the first app to gross highest revenue in its first month ($206.5million).” The matter of fact is, even if your app is free, it can generate an exceptional revenue.
Mobile app development is more than just tools, techniques, and teamwork. A number of resources implicitly contribute to the entire development cycle, making its deployment possible on time. Sharing ideas, prioritizing tasks, managing time are to name a few. While their importance is never being ignored, a disbalance in them can lead to delay in project delivery. Considering this, it is essential to look out for ways to minimize resource burnout at the time of development. Here, we share a few of them.
Buy or Build, this has always been a big question for businesses. Software applications that handle business operations typically fall under two categories: Custom software development and Off-the-Shelf products.
A custom software is tailored according to definite needs of a business or a group of industry. On the other hand, an off-the-shelf products are pre-developed, ready-to-use applications, often meant for a specific industry. There are a number of packaged software available that claim to cater to all business needs and appeal to a broader user base, however, in the long run, many of these tend to disappoint.
User experience is always given high prominence in a mobile app. It does the job of informing and engaging users, which eventually help out to retain them. For this, a lot of practices are adopted, amongst which Deep Linking is the one.