Software Engineering Insights

Buy or Build, this has always been a big question for businesses. Software applications that handle business operations typically fall under two categories: Custom software development and Off-the-Shelf products.

A custom software is tailored according to definite needs of a business or a group of industry. On the other hand, an off-the-shelf products are pre-developed, ready-to-use applications, often meant for a specific industry. There are a number of packaged software available that claim to cater to all business needs and appeal to a broader user base, however, in the long run, many of these tend to disappoint.

User experience is always given high prominence in a mobile app. It does the job of informing and engaging users, which eventually help out to retain them. For this, a lot of practices are adopted, amongst which Deep Linking is the one.

In the initial phase of mobile app development, a lot of time and effort is spent to acquire users. The next phase involves holding-on to those hard-earned users, which indeed is a tough job to do. According to a research, an app loses 77% of its active users within first-three days of its installation, if they find it hard to comprehend its usability.

Almost all software product engineering companies struggle in the quest of choosing the best technology stack for developing their product. After all, it is the technology that can turn greatest of the ideas into a mediocre product. Hence, it is of utmost importance to ponder upon all the available technology options and choose the best.

The problem becomes more pertinent while choosing the most apt technology between ReactJS and VueJS.  Though, both technologies seem alike at the first glance, however, differences emerge as we dive deep into the core.

When an app is launched, it reaches the mass at different geo-locations, on variety of devices, and for diverse purposes. Therefore, it’s quite obvious to receive a fluctuating response. Some users will like the design, some will love the experience, while some would expect improvements. It’s surely a hard task to understand the variety of users, their interests, and app’s behaviour on different devices. Now you might wonder how to understand the behaviour of your users while they are using your mobile app.

Smartphones are here to stay and we can predict that they are going nowhere in the next two decades at least. Following this, we can claim that there would be high dependency on mobile apps for managing day-to-day tasks, entertainment, businesses, health monitoring etc. This is one of the reasons why custom mobile app development is a lucrative career options these days.

Technology is smartly revamping the model of healthcare industry. Thoughtful ideas are introduced to develop mobile apps, wearables, and other health monitoring devices. This has eventually brought an impressive change in how people maintain fitness, stay informed about their wellness, diagnose health issues, and connect with medical resources at distance.

Apple hosted its Worldwide Developer Conference (WWDC) 2017. CEO, Tim Cook along with his key executives took the stage and announced their new addons to MacBook, Apple TV, and iPhone.  While the highlights from keynote session unfolded Apple’s roadmap for the year, what managed to hold the interest was the launch of iOS 11.

Healthcare is one of the world’s largest industries. Collectively, the size of the healthcare market is estimated to be between five trillion to six trillion dollars. As one of the examples for how large the healthcare industry is at global level, consider this: All spending on products and services concerning the heart (pharmaceuticals such as beta-blockers, cardiovascular surgery procedures etc) is greater than the entire automotive industry. Therefore, there is nothing to be surprised with the fact that both entrepreneurs and investors have traditionally looked at healthcare as a lucrative industry to invest in.

When you ask someone to review a mobile app, they will certainly start the feedback with its design and user experience. UI, features accessibility, and engagement are the prime factors that connects the users with an app.

As an old saying goes, “People Don't Want to Work or Think More Than They Have To”. Hence, the app should have a human connect that attracts and engages user with the least amount of effort possible on their end.  There should be natural and flawless course when it comes to navigation between various elements in your application. Here is how you can merge human psychology with UI/UX design and sprinkle a sense of occult in your app design.