Organizations irrespective of industry accumulate data across categories such as purchase history, customer contacts, lead journey statistics, buyer behavior, and so on. The most preferred mechanism to track and leverage this data today is through Customer Relationship Management (CRM) software such as Salesforce CRM. What makes Salesforce a highly viable CRM solution is the suite of low code application development tools it provides.
Salesforce has been knocking its competition in the CRM world. Despite the existence of several industry-specific CRM solutions, Salesforce has been standing strong. One of the prime reasons for its success is its flexible integration services.
Salesforce is the world’s leading CRM with over 150,00 customers that include businesses, non-profits, and institutions. The cloud-based CRM unites sales, marketing, eCommerce, service, IT, etc. under a roof, enabling businesses to drive growth.
Every business needs to continuously find ways to utilize a workday to make the most of it. So, workflow automation in various business areas is the go-to alternative for a lot of enterprises. The Customer Relationship Management (CRM) workflow for businesses, handled by marketers, customer service executives, and sales reps, also derives cost and time efficiency-related benefits from automation.
Salesforce data migration invariably poses a challenge for any Salesforce professional. It calls for more than just shifting of data from one system or platform to the other. Without a plan and proper know-how of the system, it will either result in more time than required to transfer data or even repeating the entire process.
A CPQ takes your sales process capabilities a notch further giving you that extra edge over your customers. How? Read below.
What is CPQ?
CPQ stands for configure, price and quote and is a tool that lets you configure products, avail pricing, and discounts, and get approvals from the built-in programs. It is a tool that lets you generate quotes for orders.
Deciding on the platform that optimally serves your customers’ needs is a tough choice to make. Before we make a comparison between Salesforce Commerce Cloud and SAP Commerce Cloud let’s first understand what they are.