Allen Victor

Writes content around viral technologies and strives to make them accessible for the layman. Follow his simplistic thought pieces that focus on software solutions for industry-specific pressure points.

Recent Posts

How to Create a Compelling Data Strategy for your Sales Team

By Allen Victor on Feb 1, 2023 10:29:29 AM

Every organization seeking to boost its business revenue needs a highly dependable and well-informed sales team. To maximize its potential, the sales team needs access to holistic and accurate customer data with considerable hygiene to rationalize account planning and increase Return on Investment (ROI). Simply put, a robust strategy for enriching the organization's Customer Relationship Management (CRM) data must be in place.

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How Good UX Design Adds Value to a Business

By Allen Victor on Jan 17, 2023 1:30:00 PM

UX design is a broad and inclusive field and every organization in the world is affected. Modern design sensibilities permeate many industries and sectors. Good UX design enhances profits, client and user retention, satisfaction, and loyalty. With expert UX designers a business can improve the quality, measurement, and usability of its goods and services. 

Topics: UI/UX
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Daffodil Software features in PEAK Matrix® Assessment 2022 for Software Product Engineering Services

By Allen Victor on Jan 12, 2023 9:00:00 AM

Daffodil Software, a global provider of software engineering solutions, has been featured yet again in Everest Group’s PEAK Matrix® Assessment 2022. Daffodil has been recognized for the second time since its debut assessment in 2021. The provider has been positioned as an 'Aspirant' in Software Product Engineering Services for BFSI, Healthcare, and Retail sectors.

Topics: Newsroom
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Understanding OWASP Application Security Standards

By Allen Victor on Jan 10, 2023 4:00:00 PM

A large chunk of software development today takes place in cloud-based environments, with cross-organizational networks for resource sharing and data exchange. This opens up the applications and resources to several cyber threats that exploit common vulnerabilities and attack routes. Therefore, solutions for application security also referred to as AppSec, have become a necessary component of the software development lifecycle.

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A Comprehensive Guide to DevOps Managed Services

By Allen Victor on Jan 4, 2023 4:00:00 PM

The current IT landscape necessitates faster development and delivery of software products as well as better collaboration between IT and operations teams. While DevOps offers the exact methodology for this, its implementation for the full automation of the software deployment pipeline requires optimal management of the processes and resources involved.

Topics: DevOps
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What is the True Cost of Bad CRM Data?

By Allen Victor on Dec 28, 2022 4:57:00 PM

Customer Relationship Management (CRM) is a tool that serves as the single source of truth for all your organizational data while enabling sales teams to drive better performance. Bad CRM data, if utilized for your business initiatives, can cost your organization severely in terms of client relationships, loss of the market base, and ultimately, sales revenue.

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7 Red Flags That Your CRM Data is Stale and How You Can Enrich It

By Allen Victor on Dec 14, 2022 1:30:00 PM

Your organization's sales team deals with large stores of data around customers and prospects captured in your Customer Relationship Management (CRM) system. Say your customer changes their role in their organization, their contact details, or other aspects of their profile - their data in your CRM can become stale if not updated and enriched periodically.

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How To Enable Effective Customer Experience Management In CRM

By Allen Victor on Nov 29, 2022 9:30:00 AM

Customer experience is a core focus area for businesses today. The perception of your brand or organization is an essential differentiator to achieving ideal outcomes in today's customer-centric business landscape. Accordingly, only with Customer Relationship Management (CRM) software that ensures efficient Customer Experience Management (CXM) can you build a brand or enterprise holistically.

Topics: Salesforce
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Cloud Cost Optimization Tips: How DropBox Reduced Its OpEx

By Allen Victor on Nov 23, 2022 10:37:20 AM

The operational and infrastructural overhead involved in running and maintaining cloud-based solutions is often massive. There is considerable effort and expenditure in the construction and scaling of storage systems for tons of user metadata and other in-house files. Dropbox, the file hosting pioneer, is a success story about how cloud costs can be minimized by intelligently managing your infrastructure.

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How is Salesforce Used for Marketing Automation?

By Allen Victor on Nov 16, 2022 10:26:29 AM

The automation of time-consuming tasks involved in marketing campaigns using Customer Relationship Management (CRM) software is an emerging trend. In particular, there has been an increase in the adoption of Salesforce for marketing automation because the resultant benefits far outweigh the associated costs and efforts involved in its integration.

Topics: Salesforce
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