Curated Engineering Insights

By 2020, 85% of the consumer interactions will be supported without human interaction, predicts Gartner.

Today, chatbots are smartly handling the biggest problem of every industry, i.e. providing 100% customer assistance. Healthcare, finance, insurance, e-Commerce, logistics, sports, entertainment, leisure, travel, and almost every other industry is leveraging the pros of chatbot. While a lot of companies are already reaping the benefits of automated convo system, many are still contemplating over its adoption.

Despite the fact that our brain has got immense storage and processing power, we prefer storing our data on digital space. In consequence, the digital data is enlarging in size and is estimated to reach 44 trillion GB by 2020. Surely, such big data is impossible for humans to handle and thus Artificial Intelligence (AI) would be needed to track, manage, and probably, process it as well.

Google Play Store hosts over 3 million apps in March 2017. Certainly, this surprising number is contributed by the popularity of Android and the capabilities that it brings in with every version. However, that’s not the only secret for its success.

Big brands, startups, and individuals are opting Android app development over other platforms and there are some invigorating reasons behind it. Here, we have a glance over some of them.  

If you are a technology fan, then you must have noticed some new smartphones, tablets, and many other interesting gadgets coming out every month. More the tech-tools with different sizes and software platforms, more are the software applications built for them.

8 out of 10 Americans are online shoppers, reveals a study. And if we analyze the frequency of shoppers to buy online, it’s quite easy to predict that web stores and mobile apps are the most preferred mode to shop for favorites and essentials.

DevOps is a culture, a philosophy that is being practiced by many companies across the globe to increase productivity, reduce costs, and boost the overall revenue. It challenges the long withstanding beliefs, processes and assumptions and asks for a more collaborative and accountable way for software development.

With evolving technology and awareness about healthcare, mHealth apps have become a necessity than an option. If a research done by statista is to be believed, the number of downloads in health care, medical, and fitness apps have seen a steep rise from 1.7 billion to 3.2 billion. This clearly forecasts the fact that mHealth apps are being accepted, used, and trusted by users worldwide.

So, you have launched an app in the market that’s build on a tested concept, could let you gain a  massive user base, generate millions in revenue, and turn out to be a brand that users can trust.

However, after few months of the launch, everything seems to fall aside. Diminishing app installs, low retention rate and slowdown in aap's acceptance are concerning you.

You turned up the trumps initially, but your app is a dead duck now.

Google Home, Thermostat, FitBit, Smartlock, Coffee Pot!

All of these examples might seem different, but what puts them all into a single category is the Internet of Things (IoT). These everyday things and devices are connected to internet, are identified by other devices, and add up some kind of info to a database.

The difference between apps that make millions and the ones that never see a dime lies in the  fact that how well their developers and marketers understand their customers. With a million apps in the app stores, the need to understand user’s pressing points has never been so important than now.