Software Engineering Insights

If you are a technology fan, then you must have noticed some new smartphones, tablets, and many other interesting gadgets coming out every month. More the tech-tools with different sizes and software platforms, more are the software applications built for them.

8 out of 10 Americans are online shoppers, reveals a study. And if we analyze the frequency of shoppers to buy online, it’s quite easy to predict that web stores and mobile apps are the most preferred mode to shop for favorites and essentials.

So, you have launched an app in the market that’s build on a tested concept, could let you gain a  massive user base, generate millions in revenue, and turn out to be a brand that users can trust.

However, after few months of the launch, everything seems to fall aside. Diminishing app installs, low retention rate and slowdown in aap's acceptance are concerning you.

You turned up the trumps initially, but your app is a dead duck now.

Tap, drag, flick, spread! While many of us might not know these in-app gestures by name, though we use them daily while interacting with our mobile apps.

And considering that gestures have become an important UI feature, they too are evolving!

Let’s take example of iPhone 3D Touch and one of its applications called peek-and-pop. This feature allow users to sneak into the content when a light force touch is applied and making the touch a little harder will open it.

Nothing we do is more important than hiring and developing people. At the end of the day, we bet on people, not on strategies. And that said so, choosing the right people for outsourcing IT services surely holds the crux of any business project.

With thousands of companies, freelancers, and agencies mushrooming in every corner, outsourcing has become a hyper-competitive industry. While freelancers have a cost-effective development model and certain technology expertise to offer; companies welcome large scale projects, have diverse skillset, and are open to innovation.

A goal without a plan is just a wish. Hence, in your endeavours to transform your app idea into the next big thing, it is prerogative to step ahead with a plan of action.

In a galaxy of million of apps, how would you make your app shine? Definitely, doing the things right is the key, i.e. carrying out the research, following the right methodology, creating an engaging design, and what not. However,  that’s not the real essence of a mobile app development cycle.  

“Pokemon Go is a free-to-play game. It became the fastest game to make over $500 million in revenue. It was the first app to gross highest revenue in its first month ($206.5million).” The matter of fact is, even if your app is free, it can generate an exceptional revenue.

User experience is always given high prominence in a mobile app. It does the job of informing and engaging users, which eventually help out to retain them. For this, a lot of practices are adopted, amongst which Deep Linking is the one.

When an app is launched, it reaches the mass at different geo-locations, on variety of devices, and for diverse purposes. Therefore, it’s quite obvious to receive a fluctuating response. Some users will like the design, some will love the experience, while some would expect improvements. It’s surely a hard task to understand the variety of users, their interests, and app’s behaviour on different devices. Now you might wonder how to understand the behaviour of your users while they are using your mobile app.

Apple hosted its Worldwide Developer Conference (WWDC) 2017. CEO, Tim Cook along with his key executives took the stage and announced their new addons to MacBook, Apple TV, and iPhone.  While the highlights from keynote session unfolded Apple’s roadmap for the year, what managed to hold the interest was the launch of iOS 11.