Software Engineering Insights

Chief revenue officers of big brands often are tasked with finding the right balance between short-term revenue pursuits and long-term brand equity building. The emergence of advanced marketing analytics and Big Data is making this job much more challenging. As data is becoming more voluminous and yet more precise, what are the challenges it poses to brand equity?

Most industries advancing their digital transformation are increasingly relying on Quality Assurance (QA) and testing. The banking sector is taking a cue from several industries' digital roadmaps to maximize their prosperity from technology adoption. At the end of the day, quality-assured digital banking services help meet the expectations of technologically equipped customers.

Today's tech-savvy patients are using smartphone apps to access their medical records, view lab results, and scheduling doctor's appointments. There is an ever-increasing onslaught of users on such apps. Therefore, several healthcare providers are turning to data analytics in the cloud to better manage activity on patient-side apps.

Gurgaon, 30 November 2021: Daffodil Software, a leading software engineering company based in India, announced that it has made it to the finals of the European Software Testing Awards under the category of- Cognizant Best Use of Technology in a Project. 

For the FinTech sector, the pandemic-riddled 2020 and 2021 had been majorly about handling the many hurdles of digital transformation. 2022 is looking like the year when businesses will stabilize and get back to business as usual after swapping their systems to digital platforms. 

Healthcare platforms are under constant threat from cyberattacks, putting patient safety at risk. This is why C-suite stakeholders, Chief Information Officers (CIO), and senior leaders of healthcare outfits need to stop viewing cybersecurity as a purely technical issue. Patient information security, enterprise integrity, and strategic priorities are all reliant on cybersecurity.

Gurgaon, 23 November 2021: Daffodil Software, a leading software engineering company based in India, today announced that, for the 2^nd consecutive year, it is a Great Place to Work-Certified^TM. 

The banks of today are witnessing sweeping changes at an unprecedented pace. Changing consumer expectations, new technology innovations, and unconventional business models are driving these changes in the banking sector. Banking officers operating in the technological sphere are realizing the potential of cloud banking to help them cope with these modernizations.

The FinTech domain has recently become an integral component of banks and Financial Institutions (FI). FI-FinTech collaborations are especially crucial in handling the vast and ever-increasing burden of regulations in the financial sector. Regulatory changes are being rolled out at a staggering rate in the finance sector. This has driven FI stakeholders to turn to niche technology solutions collectively known as Regulatory Technology (RegTech). 

Gurgaon, 16th November 2021: Daffodil Software, a leading software services company, today announced that they have been positioned as an ‘Emerging Niche Player’ in the Zinnov Zones for ER&D 2021 ratings.