Logo
X
  • Who We Serve
    • By Role

      • CEO / Business Executives
      • CTO / IT Professionals
      • COO / Operations Head
    • By Industries

      • Healthcare
      • Digital Commerce
      • Travel and Transportation
      • Real Estate
      • Software and Technology
  • Our Technology Focus
    • Web
    • Mobile
    • Enterprise
    • Artificial Intelligence
    • Blockchain
    • DevOps
    • Internet Of Things
  • Discover Daffodil
    • About
    • Leadership
    • Corporate Social
      Responsibility
    • Partners
    • Careers
  • Resources
    • Blog

    • E-Books

    • Case Studies

    • View all resources

  • Who We Serve
    • By Role

      • CEO / Business Executives
      • CTO / IT Professionals
      • COO / Operations Head
    • By Industries

      • Healthcare
      • Digital Commerce
      • Travel and Transportation
      • Real Estate
      • Software and Technology
  • Our Technology Focus
    • Web

      Create responsive web apps that excel across all platforms

    • Mobile

      User centric mobile app development services that help you scale.

    • Enterprise

      Innovation-driven enterprise services to help you achieve more efficiency and cost savings

      • Domains
      • Artificial Intelligence
      • DevOps
      • Blockchain
      • Internet Of Things
  • Discover Daffodil
    • About
    • Leadership
    • Corporate Social Responsibilities
    • Partners
    • Careers
  • Resources
    • Blog

      Insights for building and maintaining your software projects

    • E-Books

      Our publications for the connected software ecosystem

    • Case Studies

      The impact that we have created for our clients

    • View all resources
daffodil-logo
Get in Touch
  • What We Do
    • Product Engineering

    • Discover & Frame Workshop
    • Software Development
    • Software Testing
    • Managed Cloud Services
    • Support & Maintenance
    • Smart Teams

    • Dedicated Teams
    • Offshore Development Centre
    • Enterprise Services

    • Technology Consulting
    • Robotic Process Automation
    • Legacy Modernization
    • Enterprise Mobility
    • ECM Solutions
  • Who We Serve
    • By Industry

    • Healthcare
    • Software & Technology
    • Finance
    • Banking
    • Real Estate
    • Travel & Transportation
    • Public Sector
    • Media & Entertainment
    • By Role

    • CEO / Business executives
    • CTO / IT professionals
    • COO / Operations
  • Our Expertise
    • Mobility
    • UI/UX Design
    • Blockchain
    • DevOps
    • Artificial Intelligence
    • Data Enrichment
    • Digital Transformation
    • Internet of Things
    • Digital Commerce
    • OTT Platforms
    • eLearning Solutions
    • Salesforce
    • Business Intelligence
    • Managed IT Services
    • AWS Services
    • Application Security
    • Digital Marketing
  • Case Studies
  • Discover Daffodil
    • About us
    • Partnership
    • Career & Culture
    • Case Studies
    • Leadership
    • Resources
    • Insights Blog
    • Corporate Social Responsibility
Get in Touch
resources-bg.jpg

Software Engineering Insights

Building Demand-Based Health and Fitness Apps

Jun 22, 2018 12:41:04 PM

  • Tweet

health and fitness apps

Obsession with fitness, combined with convenience, immediacy, and flexibility is fostering the demand for health and fitness platforms. The result of this supports the rise of technologies that tracks, informs, and manages the fitness routine, such as wearables and smart watches.

However, these tech-aids to manage health and fitness related activities are incomplete without mobile apps that acts as a frontend for these devices, enabling users to take necessary actions, as per the vitals tracked.

According to Flurry Analytics, user engagement with mHealth apps have increased by 330% in past three years, with 25% of the users accessing their favorite fitness app more than 10 times in a week.

Moreover, the growth of wearables and mobile apps to track fitness related activities is contributed by the interest of millennials. According to a survey conducted in the United States, 29% of those aged 18-19 years utilize a fitness app regularly, compared to 12% of those aged 61 years and older.

fitness app users

The global fitness and health club industry generates more than 80 billion U.S. dollars in revenue per year, according to Statista. With such market potential, startups and Fortune 500 businesses are capitalizing on the obsession for fitness that people have, and VCs are backing their ideas too.

Here are a few examples on how the health and fitness domain is trying to segment and target users to cater to their demand.

  1. Fitness Training Apps

The recent past has witnessed a significant hike in the number of startups that offer fitness on-demand through tech. The idea of providing workout sessions to fitness fanatics, who could otherwise not make up time for their gym schedule or wellness session owing to their busy lifestyles is gaining grounds.

For people under this category, apps with features such as audio/video training, timer, pairing with devices (like wearables), personal trainer, logbook etc. is in demand. Such apps respond to the pain points of the fitness enthusiasts and can cater to their needs, according to their proficiency levels.

Startups such as ClassPass, Aaptiv have introduced similar concept for the fitness freak users and have successfully winning the funding rounds for their ideas with potential.

  1. Fitness Tracking and Management Apps

These apps are primarily used to track and store the vitals tracked by devices (such as apps, wearables, smartwatch), store and process the data to offer an actionable output to the users (like need to burn more calories, suggestion for cardio depending upon heart rate etc.).

Infact, people not doing in any sort of physical exercise make the most of these apps for chronic disease management. With data collected through wearables (calorie count, heart rate, blood pressure, pulse rate etc.), a regular tracking of health vitals can be done to manage health and take necessary steps for its improvement.

  1. Apps with Nutrition and Diet Guide

These apps help to maintain a healthy regime by helping users with weight loss techniques, controlling water balance in the body, motivating/guiding them about diet to maintain a nutritional value (and more). A log book can be used to record the daily intakes for food and drinks in order to calculate the calorie intakes and balance it through activities .

These apps are powered by gamification that keeps the users motivated to achieve their goals through varied fun, inspirational, and challenging activities. To keep the users informed, such apps offer knowledge-based articles, can help to create grocery shopping list so that users continue to add nutritional value to their diet to achieve desired results.

Wellness and Fitness App Development:

The healthcare domain- wellness and fitness maintenance brings in vast opportunities for businesses to capitalize, given that users nowadays share obsession for fitness and health management, in some way or the other. Also, with rising sale of wearables and smart devices (over 301 million sold in 2017), there is substantial growth opportunity for fitness apps in the time ahead.

Topics: Healthcare Mobile App Development

Archna Oberoi

Written by Archna Oberoi

Content strategist by profession and blogger by passion, Archna is avid about updating herself with the freshest dose of technology and sharing them with the readers. Stay tuned here as she brings some trending stories from the tech-territory of mobile and web.

Previous Post

previous_post_featured_image

How Gamification can Improve User Engagement in Healthcare Apps?

Next Post

next_post_featured_image

Team Augmentation VS. Project Outsourcing for Software Development

Stay Ahead of the Curve with Our Weekly Tech Insights

  • Recent
  • Popular
  • Categories

Lists by Topic

  • Software Development (175)
  • Artificial Intelligence (169)
  • Mobile App Development (166)
  • Healthcare (137)
  • DevOps (80)
  • Digital Commerce (60)
  • Web Development (57)
  • CloudOps (54)
  • Digital Transformation (37)
  • Fintech (36)
  • UI/UX (29)
  • Software Architecture (27)
  • On - Demand Apps (26)
  • Internet of Things (IoT) (25)
  • Open Source (25)
  • Outsourcing (24)
  • Blockchain (21)
  • Newsroom (21)
  • Salesforce (21)
  • Technology (18)
  • Software Testing (16)
  • StartUps (16)
  • Customer Experience (14)
  • Robotic Process Automation (13)
  • Voice User Interface (13)
  • Javascript (11)
  • OTT Apps (11)
  • Business Intelligence (10)
  • Data Enrichment (10)
  • Infographic (10)
  • Big Data (9)
  • Education (9)
  • Microsoft (6)
  • Real Estate (5)
  • Banking (4)
  • Game Development (4)
  • Enterprise Mobility (3)
  • Hospitality (3)
  • eLearning (2)
  • Public Sector (1)
see all

Posts by Topic

  • Software Development (175)
  • Artificial Intelligence (169)
  • Mobile App Development (166)
  • Healthcare (137)
  • DevOps (80)
  • Digital Commerce (60)
  • Web Development (57)
  • CloudOps (54)
  • Digital Transformation (37)
  • Fintech (36)
  • UI/UX (29)
  • Software Architecture (27)
  • On - Demand Apps (26)
  • Internet of Things (IoT) (25)
  • Open Source (25)
  • Outsourcing (24)
  • Blockchain (21)
  • Newsroom (21)
  • Salesforce (21)
  • Technology (18)
  • Software Testing (16)
  • StartUps (16)
  • Customer Experience (14)
  • Robotic Process Automation (13)
  • Voice User Interface (13)
  • Javascript (11)
  • OTT Apps (11)
  • Business Intelligence (10)
  • Data Enrichment (10)
  • Infographic (10)
  • Big Data (9)
  • Education (9)
  • Microsoft (6)
  • Real Estate (5)
  • Banking (4)
  • Game Development (4)
  • Enterprise Mobility (3)
  • Hospitality (3)
  • eLearning (2)
  • Public Sector (1)
see all topics

Elevate Your Software Project, Let's Talk Now

Awards & Accolades

dj
dj
dj
dj
dj
Aws-certification-logo
microsoft-partner-2-1
microsoft-partner
google-cloud-partne
e-UI-Path-Partner-logo
partner-salesforce-reg-consulting-partner-1-1
daffodil-logo
info@daffodilsw.com
  • Home
  • About Daffodil
  • Locations
  • Privacy Policy
  • Careers

© 2025 Daffodil Unthinkable Software Corp. All Rights Reserved.

[fa icon="chevron-up"]